Websites and web apps that work.
I help businesses build reliable websites and web applications that deliver real results—clear, scalable, and built to last.
No unnecessary complexity—just thoughtful solutions that scale and last.
Custom solutions, built to last.
I build solutions that are not only technically solid, but also practical, maintainable, and focused on real results—whether it's a content-driven website, an e-commerce platform, or a custom web app.
Web Apps & Portals
Custom web applications with real business logic: dashboards, workflows, forms, permissions, and clean UX that scales.
WordPress & WooCommerce
High-quality builds and improvements: themes, custom blocks/ACF, performance fixes, tricky checkout issues, and plugin customization.
Silverstripe Development
Structured CMS builds with clean content models, multilingual setups, and maintainable code — ideal for portals and long-lived platforms.
APIs & Integrations
Webhooks, GraphQL/REST endpoints, sync services, and connectors that keep systems aligned across products, jobs, and CRM data.
SEO, CRO & Performance
Audits and hands-on fixes: Core Web Vitals, technical SEO, content structure, internal linking, and conversion improvements that move the needle.
AI Features That Fit
Practical LLM features on top of your own data: content helpers in the CMS, FAQ/knowledge tooling, internal assistants, and automation.
Working across Europe & North America
Experience delivering projects for Dutch and Canadian clients — fluent in both markets, time zones, and ways of working.
Montreal
The Hague
Newest articles
Should You Install It—or Just Build It?
When the cost of small, targeted custom code drops, the rational answer to “plugin or build?” changes. A practical look at fewer dependencies, less overhead, and when generic software still wins.
Read more →AI makes programming easier — but will senior developers become rarer?
AI coding tools make software development more productive and accessible. But what do they mean for the learning path that traditionally produces senior developers?
Read more →From SEO to GEO: How Search Visibility Is Changing in the Age of AI
A grounded look at how generative AI and answer engines are fundamentally reshaping how content is discovered, and what technical teams can do about it without chasing hype.
Read more →Why Serious Businesses Are Moving Away from WooCommerce
A candid look at the moment WooCommerce stops being a shortcut and starts becoming a structural liability for growing companies.
Read more →Let's build something that lasts.
Have a project, a tricky problem, or an existing site that needs attention? Tell me what you're working on—I'll get back to you quickly.